Veuve Clicquot

The Challenge: To grow and build engaged communities of advocates through relevant, tailored communications, and experiences that drive consumer value. This includes complete and consistent data capture across all channels.

The Pitch: So Very Chic. So Very Classic. So Veuve Clicquot. By leveraging the Veuve Clicquot Polo Classic, we designed a highly personalized campaign to engage consumers in a sleek, chic, luxurious experience. This came to life through emails, landing pages, social and an in-app experience.

Client: Moët Hennessy USA

Role: Senior Art Director

Team: Merkle Inc., Senior Creative Director: Dustin Klare, Associate Creative Director: Michael Shaffer, Art Director: Elson Lee